I’ve already touched on the failures of our brand in a previous post. We haven’t given up on our brand. There are a lot of fuck ups. After writing that initial post I gave myself some time to think about how I wanted to go forward with the brand and decided that tackling each thing on the list was probably a good start. I haven’t gotten through the whole list yet but I have made some decent enough progress that I think it’s worth sharing. So what are we doing differently now? 1) Actually having a backlog of content (kinda) One of the biggest problems…